Museum of Arts and Design | Florio Design

As the external design studio for Manhattan’s Museum of Arts and Design (MAD)—a hub for experimental and innovative art, craft, and design—we provided comprehensive creative support across all brand and visitor-facing touch-points.

Our work spanned a wide range of deliverables, including rack cards, brochures, newsletters, emails, press releases, front façade window decals, the quarterly membership magazine Views, exhibition graphics, and publication design.

In addition to the museum’s core brand, we also partnered with The Store at MAD to design promotional emails and print advertisements.

As part of the team at Florio Design, I contributed to the layout and design of several issues of Views, as well as a range of exhibition collateral and marketing materials. I was also responsible for designing and coding all emails, newsletters, and press releases.